abraca portfolio

e-newsletters

Anyone with a website knows that getting online is only half the battle. The biggest challenge is attracting visitors. And then persuading them to stay long enough to either make a purchase, or send an enquiry.

An email newsletter is one of the most popular and successful ways of attracting visitors to a website.

Subscription services

As well as writing, designing and distributing the e-newsletter, I offer an online subscription service which captures visitors' emails using a 'double-opt-in' system. This fully complies with all current anti-spam legislation.

This unique system also allows subscribers to select from a series of topics, so they only receive information they're interested in. This keeps unsubscribes to a minimum.

Subscribe to my own ealerts service to see how the system works.

botanicals

I've designed and distributed e-newsletters for a number of clients. The top example was for PERA, (The Production and Research Association).

And below is an ealert created for Botanicals to promote a new range of organic skin care products.

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